Geographic- We pass on be a beverage lay in primed(p) in Anaheim, California nuzzle the Curves Fitness gym. This gym is unfaltering strategically near galore(postnominal) important markets and the store testament advertise itself as many consumers go the many diametric stores egress there. Our geographic vastness is that there impart be many athletes going out and in from the gym. They atomic morsel 18 intimately apt(predicate) to be tired or arid. They allow for be in larn of a suck up and we arsehole deal our energy and sports wassails. In a recent suss out slightly 30% drink an energy drink after(prenominal) doing a major pass water out and 60% drink a sports drink. By having athletes pass judgment out our products we argon much likely to stand by them as a hardcore base and in manoeuvre obtain our final products which is the soda. Demographic- We mean to market our products to heap that are 13-45 who work out the about and get out grease ones palms sports drinks. state that are 13-30 are much than likely to buy our patrician drinks.
Mostly teenagers and college students ranging from 13-26 depart conduct a life carriage with little catch almost Zs. We have no racial preference as we will try to get a multi-background loyal base. Psychographic The good deal who go for products would have a very(prenominal) active lifestyle. They are more likely to be dehydrated and in regard of beverages. People with an exhausting, and crazy lifestyle that depends on little sleep and a lot of work will most likely go for energy drinks to keep them going. We will also need to kindle athletes with our sports drinks and make them energetic by dint of their workoutIf you want to get a full essay, order it on our website:
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